HOLMES INSTITUTEFACULTY OFHIGHER EDUCATION
HI6008 BUSINESS RESEARCH PROJECT – ASSIGNMENT 4 – REFLECTIVE JOURNAL
Assessment Details and Submission GuidelinesTrimester T3 2019Unit Code HI6008Unit Title Business ResearchAssessment Type SUPPLEMENTARYAssessment Title Mini-literature review and research design proposalPurpose of theassessment (with ULOMapping)The purpose of this assessment is to ensure a student who requires and qualifies for anapproved SUPPLEMENTARY ASSESSMENT is able to document a mini-literature reviewand research design.Matches to Unit Learning Outcomes 1, 2, 3, 4, 6, 7Weight 100%Total Marks Note: The SUPPLEMENTARY ASSESSMENT result will be either 50P (a passing grade) orNN (a failing grade).Word limit At least 1500 wordsDue Date within 10 days of final results being released to students. Note that this deadline cannotbe extended for any reason.SubmissionGuidelines All work must be submitted on Blackboard by 12 midnight on the due date, alongwith a completed Assignment Cover Page. [No cover page -20%] The assignment must be in MS Word format, 1.5 spacing, 12-pt Arial font and 2 cmmargins on all four sides of your page with appropriate section headings,paragraphing, and page numbers. Reference sources must be cited in the text of the report, and listed appropriatelyat the end in a reference list, all using Harvard referencing style.
CookMyProjectPage 2 of 3HI6008 Business Research SUPPLEMENTARY ASSESSMENTAssignment 4 SpecificationsPurpose:This unit aims to give you an opportunity to combine many facets of your acquired MBA skills into theproduction of a research project mini-literature review and research design proposal.It is explicitly designed as a SUPPLEMENTARY ASSESSMENT for any student whose final mark was between 46and 49 or a student who otherwise qualifies for a Supplementary Assessment and is duly notified thereof.TaskYour task is to prepare a report of 1500 words based on the following scenario:Your CEO has requested you to ascertain whether or not she/he should expand the company by opening anew branch in another Australian capitol city. You are required to:a. State which city you are currently in, i.e. which Holmes campus you are studying at.b. Choose and state the other city that you will consider expanding to (with valid reasons).c. Choose an industry in which your business operates (and explain whether retail, manufacturing, orservices)d. Explain some basic facts about the company and its brand positioning (this could be an existingbrand or a hypothetical one)e. Research relevant secondary data that will be useful in informing the decision (at least 6 references,of which at least 3 must be academic journal articles. [In your reference list, ensure that you providethe details of each reference in Harvard style, plus the URL of anything you accessed online, and thedate on which you accessed it)f. Decide what primary data will be needed and state how you would go about collecting it (alsoappend your questionnaire)g. Explain how the data will be analysed and interpreted (i.e. if qualitative, what themes you expect tofind; if quantitative, what statistical models do you intend to apply)Assignment Structure should be as the following:1. Official Holmes Cover Page2. Introduction (a to d above) [approx. 300 words]3. Existing current and relevant research on this issue (literature review / secondary data ; e above[approx. 750 words]4. Research design required (what primary data is needed; how will it be collected, analysed,interpreted, f and g above) [approx. 450 words; add your proposed questionnaire as an appendix]5. List of references [not part of the word count]6. AppendixPage 3 of 3HI6008 Business Research SUPPLEMENTARY ASSESSMENTHI6008 SUPPLEMENTARY ASSESSMENT – Marking Rubric
Section PASS* FAILOfficial Holmes Cover Sheet Must be attached as front page of word documentIntroduction(approx. 300 words)Mini-Literature Review(approx. 750 words)Research Design /Methodology(approx. 450 words)List of Referencesin correct format with all detail(and URL where needed)Appendix(Questionnaire / ResearchInstrument)
*All sections must earn a PASS in order to complete the unit.Note: Inclusion of any work that is not entirely your own without accurately referencing the sourceconstitutes plagiarism and will result in a FAIL and a recording of Academic Misconduct.
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