Task 2 &3 onlyASSESSMENT TASK TWOPortfolio & RoleplayInstructions• The purpose…

Task 2 &3 only ASSESSMENT TASK TWO Portfolio & Roleplay Instructions • The purpose of this assessment task is to review the budget/financial plans, negotiate…

Task 2 &3 only ASSESSMENT TASK TWO Portfolio & Roleplay Instructions • The purpose of this assessment task is to review the budget/financial plans, negotiate any changes required to be made to budget and to monitor and control finances. • You must complete this task by the due date set by your trainer and assessor. • You will need access to the following resources to complete this task: o King Edward VII College-Case study scenario information o Finance Policy and Procedures o Templates provided by your assessor o Business technology and office equipment including computer with MS Office Suite (or similar) and internet access o Space for meeting • You will complete the research and documentation type of activities at home in your own time and the practical type (role-plays and presentations) activities in simulated assessment environment under the assessor’s supervision. • After completing the activities, you must submit evidence as per the ‘Evidence Submission Checklist’ by the due date. For observation type activities, your assessor records your performance using a checklist, so you do not need to submit anything unless the activity asks you specifically. Part A Scenario You are the Marketing Manager for King Edward VII College (refer to the case study information provided under Appendix 1). You are required to review the budget you have been assigned for the upcoming financial year and to participate in a meeting with the CEO (role-played by your assessor) to discuss and negotiate the budget. You are then required to meet with your team to discuss the budget allocation for the year, as well as explain the key features of the company’s financial policy and procedure. Carefully read the King Edward VII College case study (Appendix 1), the Finance Policy and Procedures (Appendix 2) and Marketing budget template (Excel Sheet provided by your assessor), and then complete the following activities. Part A Activities 1. Develop a draft marketing budget As the Marketing Manager for King Edward VII College, you are required to develop a budget for marketing for the year. Review the case study information provided to you and, based on amounts allocated to each marketing activity, develop a marketing budget using the Marketing Budget Template (excel sheet provided by your assessor) to discuss at a meeting with the CEO. Save this document as Draft Marketing Budget. 2. Participate in a budget meeting Role play Scenario You (playing the role of Marketing Manager for King Edward VII College) have just completed the draft marketing budget. You would like to conduct a TV advertising campaign and have been quoted a price of $30,000 to run the campaign. As this is obviously well over the budget limit, you need to negotiate an increase in budget. In order to negotiate this increase, you will need to research and present an argument for using TV advertising and the benefits to the company. You are meeting with the CEO (roleplayed by your assessor) to discuss the draft marketing budget and request for an increase in the budget for television advertising. Conditions Your assessor will play the role of the CEO and you play the role of Marketing Manager. Your assessor will prepare the environment for the meeting – organise a table and chairs. The meeting starts when your assessor (CEO) welcomes you (Marketing manager) to the meeting. At the meeting, you are required to: • Provide a copy of your completed budget to the CEO • Explain each of the planned marketing activities • Confirm the amount allocated to each of the marketing activities, including the amount allocated for contingencies. • Negotiate to increase the budget to accommodate the TV advertising campaign you wish to run (as per the case study information, you will need to present the benefits of television advertising to convince the CEO). • During the meeting, you must demonstrate interpersonal and effective communication skills including: o Speaking clearly and concisely o Using non-verbal communication to assist with understanding o Asking questions to identify required information o Responding to questions as required o Using active listening techniques to confirm understanding Before the conclusion of the meeting, you are to obtain confirmation on increase of the budget from the CEO. Meeting should take no more than 15 minutes. 3. Following the meeting, revise your marketing budget to incorporate the feedback from the CEO. Save this document as Revised Marketing Budget. 4. Meet with your team to discuss the budget. You need to meet with your team to confirm the budget for the year. You are also required to introduce to the team the company’s Finance Policy and Procedures (Appendix 2), so revise this before the meeting, and write a short summary of it to share with your team. Role play Scenario You (playing the role of Marketing Manager for King Edward VII College) are required to meet with your team members (roleplayed by your assessor) to discuss the overall budget allocation and to introduce the company’s Finance Policy and Procedure. Before the meeting, write a short summary of the policy to share with your team. Conditions Your assessor will play the role of the team members and you play the role of Marketing Manager. Your assessor will prepare the environment for the meeting – organise a table and chairs. The meeting starts when your assessor welcomes you (Marketing manager) to the meeting. At the meeting, you are required to: • Discuss the overall budget allocation • Discuss the amounts allocated to each marketing activity • Discuss the amount allocated for contingencies • Provide an outline of the Finance Policies and Procedures. • During the meeting, you must demonstrate interpersonal and effective communication skills including: o Speaking clearly and concisely o Using non-verbal communication to assist with understanding o Asking questions to identify required information o Responding to questions as required o Using active listening techniques to confirm understanding Meeting should take no more than 15 minutes. Part B Scenario As per company policy, you (in the role of Marketing Manager) are required to monitor and control finances for the marketing department for King Edward VII College and provide a budget and expenditure report to the CEO. The finance department has provided you with Marketing Expenditure (Appendix 3), a report on expenditure for 2019/20. There will also be some notes included to assist you to complete this task. Note: that the company deems a standard variance in budgets of up to 5% acceptable. Part B Activities 1. Enter the amounts of marketing expenditure into your budget under actual expenses. Save this document as Updated Marketing Budget. 2. Write a report on the budget and expenditure (using the template Appendix 4) Your budget report should include: • Projected budget and actual budget and variations • Overall level of variance, as well as variance for individual marketing activities • Reasons for overruns • Proposed solutions for following year’s budget Evidence Submission Checklist Evidence to be submitted Have I completed this? Draft Marketing Budget ? Revised Marketing Budget ? Updated Marketing Budget ? Report on the budget and expenditure ? ASSESSMENT TASK THREE Portfolio Instructions • The purpose of this task is to review and evaluate financial management processes. • You must complete this task by the due date set by your trainer and assessor. • You will need access to the following resources to complete this task: o Case study scenario information o Profit and Loss Account o Aged Debtor Summary o Template provided by your assessor o Business technology and office equipment including computer with MS Office Suite (or similar) and internet access • You will complete the research and documentation type of activities at home in your own time and the practical type (role-plays and presentations) activities in a simulated assessment environment under the assessor’s supervision. • After completing the activities, you must submit evidence as per the ‘Evidence Submission Checklist’ by the due date. For observation type activities, your assessor records your performance using a checklist, so you do not need to submit anything unless the activity asks you specifically. Scenario For this task, you are to assume the role of Operations Manager. You are required to report on an interim profit and loss account and review and evaluate financial management processes of the King Edward VII College. Carefully read and analyse the Profit and Loss Account (Appendix 5) and Aged Debtor Summary (Appendix 6) and complete the following activities. Activities 1. Write a report for the CEO on the College’s performance for the last six months. Analyse the information provided in the interim Profit and Loss Account (Appendix 5) and write a short report on this. Your performance report should: • Outline financial performance based on the figures in the profit and loss account • Identify variances higher than 10% • Compare the performance of each campus • Recommend solutions in relation to expenditure items where variances are higher than 10% 2. Write an Aged Debtor Report (using the template Appendix 7) for the CEO. Analyse the information in the Aged Debtor Summary (Appendix 6). Note that the company’s usual terms are payment 14 days from invoice. Research best practice debtor management and then an Aged Debtor Report. Your report should include following and be approximately 1 page long: • An outline of the information in the Aged Debtor Summary. • What this says about the company’s aged debtor processes. • At least 5 recommendations that could be adopted by the company in response to your analysis. This should be based on the debtor management research you conducted. 3. Implement debtor management procedures Assume that the CEO advises that in response to your recommendations that a debtor management procedure should be developed and implemented in relation to customer invoices. You are required to develop a simple debtor management procedure for customer payments. Your procedure should be approximately one page and should include a range of simple steps from a friendly reminder to sending a formal letter of demand. 4. Assume it is six months later and you are required to review a summary of current aged debts to determine the effectiveness of the implementation of the debtor management procedure. Review the Aged Debtor Monitoring Summary (Appendix 8). Compare it against the previous Aged Debtor Summary to determine the effectiveness of the procedure. Write an email to CEO (your assessor) summarising your findings regarding your analysis of the Aged Debtor Monitoring Summary. The text of the email should be grammatically correct English, written in appropriate (polite, business-like) style. Evidence Submission Checklist Evidence to be submitted Have I completed this? Financial performance report ? Aged Debtor Report ? Debtor Management Procedure ? Email to CEO summarising the analysis of Aged Debtor monitoring report ? Let’s block ads! (Why?)

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